Cecchini

florence Packaging

via Cosimo il Vecchio,5

50139 Firenze

tel. +39554221972

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There is no doubt about it. The Chianti is a place with good butchers. Some even excellent. But it is not the only place where you find good butchers. This is to do justice to all those masters in butchery who are not so fortunate as to have a shop in this place. The Chianti is a noble territory and the success it enjoys belongs to it by right. It is also fortunate because everything that is begun here immediately acquires a sense of exclusiveness, typical of trendy

places. Let us enter a famous butcher’s shop. The ‘master butcher’, or in other words, the present butcher complains about being disturbed by a BBC troupe who have just asked permission to shoot a film. But the butcher of Panzano does not appreciate anything impromptu: “You should

first have telephoned me, fixed an appointment and I would have been at your disposal. As things are, I feel like an animal in a cage.”